2027 marks Deerfield Public Library’s 100th year! I designed a centennial logo to celebrate this milestone and build excitement within the community. The design incorporates a simplified version of the Library’s current “lotus flower book” logo, keeping the new identity connected to its established brand. I paired it with a bold “100” and a banner featuring 1927–2027. The top of the lotus flower also serves as inspiration for a secondary graphic element: a diamond-shaped sparkle that can be repeated and used across a variety of promotional materials. Combined with a vibrant color palette, these elements create a festive look and feel for the Library’s centennial celebration.
The promotional items for the centennial are still a work in progress. So far, I’ve designed and ordered staff t-shirts and am currently working on street banners that will be displayed throughout April, when the Library will celebrate with a 100th birthday party. As part of the celebration, patrons will also have the opportunity to screen print their own tote bags featuring the centennial logo.